Paid Media Coffee

Paid media tips and trends with some of the industry’s best. Over coffee, of course.

Episodes Date

According to AdWeek, Over-the-top (OTT) ad revenue is poised to increase by 15% over the next decade. In this episode from Season 2 of Paid Media Coffee, we investigate how advertisers can take advant...
February 3, 2020
As consumers and marketers, we’ve all been frustrated when we are served generic or irrelevant ads on the Internet. Join us in Episode 3 of Season 2 of Paid Media Coffee, where we discuss many of the ...
February 3, 2020
In Episode 2 of Season 2 of Paid Media Coffee, we take a deep dive into the Facebook ecosystem. Facebook continues to be a provocateur and a significant dominating force in the paid social landscape. ...
February 3, 2020
2020 is here, and the future is now. Our host Kelly Mancuso, along with Brian Easter, Alexa Munoz, and Casey Baker kick off Season 2 of Paid Media Coffee discussing significant paid media trends for t...
February 3, 2020
The paid media industry moves quickly with innovations and new platforms evolving and being created at an intense pace. Paid media professionals are spending as much as 10-25% of their time focused on...
November 8, 2019
Season 1 of Paid Media Coffee focuses on taking a deeper dive into the influence of digital media and digital platforms on traditional media buying. How are brands navigating this new and quickly chan...
November 8, 2019
Our host, Kelly Mancuso, welcomes Nebo co-founder Brian Easter, Director of Strategy & Insights Marisa Remmers, and Paid Media Manager Haley Stauffer to examine the evolution of the buyer journey....
November 8, 2019
Listen to the second part of Episode 2, where we investigate the ever-changing buyer journey in today’s multi-channel world. Kelly Mancuso, joined by Brian Easter, Marisa Remmers and Haley Stauffer, d...
November 8, 2019
As we continue our exploration into the digital future of traditional media buying, Episode 3 focuses on the convergence of digital media and TV/video advertising. Host and VP of Paid Media Kelly Manc...
November 8, 2019
Out-of-home (OOH) media is one of the most ubiquitous and oldest forms of traditional advertising found in this country. The American Billboard has been around since the 1830s, yet still today, it’s c...
November 8, 2019

Load more